Slavery, forced labor, gender inequality, and exploitation are just a few of the issues that plague the global rag trade, issues that are often masked beneath elegant fashion shots and glossy advertisements. However, the collapse of the Rana Plaza building sent shockwaves around the world, and for many, it was the first time they paid attention to the people behind the clothes they bought.

Ask : Does the person who made your clothes make a living wage?

Consumers are becoming more aware of the environmental impacts of the fashion industry, from synthetic fibers such as polyester shedding microfibres into the oceans to massive amounts of chemical dyes leaching into rivers and waterways. As a result, they seek out brands committed to environmentally friendly fabrics and processes.

However, when providing precise information on the raw materials, fabric sourcing, and processes involved, the business is notorious for being highly opaque because of the increased knowledge of ‘greenwashing,’ consumers are no longer satisfied with taking the garment label at face value and are demanding more transparency from brands about the true costs of creating the materials.

Ask: What would the world look like if brands restored systems instead of depleting them?

We should expect more transparency from fashion firms than merely knowing who the garment workers are. You should also inquire, “Who created my fabric?” during Fashion Revolution Week. to start a conversation about where fabrics and yarns come from and the individuals who cultivated, spun or weaved them.
Exploitative working conditions and how the brand will handle the problem may be revealed by asking a simple question to ensure every worker in the supply chain, from farmers to spinners, weavers, dyers, and finishers, is made visible and humanised. 

Ask: Who manufactured my fabric?